Quality of coffee. Quality of life. Quality of business.That’s what drives UA Group. It brings sustainable livelihoods for farmers and better quality coffee for us all to enjoy.
There is a direct link between cup quality and coffee value,so we are committed to paying an additional incentive premium to motivate farmers towards greater income. Our trading mechanism has expanded economic opportunity for small-scale farmers to transition from commoditised production to producing coffee with intrinsic value.
Paying a fair price means coffee farmers can invest in their farms,and in education for their children.